Briatore made his name in the sport as the team principal of Benetton in the 1990s, winning world titles with Michael Schumacher.
He enjoyed more championship success with Fernando Alonso in the mid-noughties at the head of Renault’s F1 team before leaving in 2009 after a scandal over race fixing at the 2008 Singapore Grand Prix.
A ban from motorsport imposed on Briatore by governing body FIA over that case was overturned by a court.
“Briatore will predominantly focus on top level areas of the team,” a statement said.
“[He’ll be responsible for] scouting top talents and providing insights on the driver market, challenging the existing project by assessing the current structure and advising on some strategic matters within the sport.”
Alpine are eighth in the 2024 F1 constructors’ standings, having picked up only five points so far this season.
ANSA
