A-League
Serie A searches surge in Australia as 2026–27 season kicks off
Google Trends data shows Australian interest in Italian football climbing sharply around the August 22 Serie A season launch, driven by opening-round results and a frantic close to the transfer window. Juventus and Inter Milan drew the heaviest traffic and Socceroos abroad such as Alessandro Circati pulled attention to Parma and Sassuolo. With the A-League in its off-season Serie A now out-searches it — but across Europe it still runs third, behind La Liga.