The trial was over a charity Christmas cake and a chocolate Easter egg she endorsed.
The case regarded alleged misleading advertising linked to the sales of a Balocco ‘Pink Christmas’ Pandoro and Dolci Preziosi Easter eggs in 2021 and 2022.
Consumers were allegedly led to believe they would contribute to charitable causes by buying the products when, in fact, the financial contributions to them had already been made and did not depend on the sales of the items.
“We are all moved,” said a visibly emotional Ferragni, a 38-year-old who has millions of followers on social media, outside the courtroom after the verdict.
“I thank everyone—my lawyers and my followers. It’s the end of a nightmare.
“I’m very happy that I can take back my life—the last two years have been very hard.
“I had faith in justice and justice has been done.”
In 2024, the Italian Antitrust Authority ordered two companies linked to Ferragni to pay at least 1.2 million euros over a three-year period to children’s charity I Bambini delle Fate over the Easter eggs.
That same year, Ferragni donated 200,000 euros to victims of gender violence in an agreement with consumer group CODACONS to withdraw its complaint over the charity products.
This ended up being significant as the Milan court ruled that, having denied the aggravating factors prosecutors ascribed to the charges, it could not pursue the case without a complaint related to it.
Ferragni’s former right-hand man Fabio Damato and Francesco Cannillo, the president of Dolci Preziosi’s parent company Cerealitalia, were also acquitted.
ANSA
